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ANY NATION WITH SELF-RESPECT HAS ITS OWN CHOCOLATE FACTORY AND TRADITIONAL CHOCOLATE PRODUCTS - THIS IS HOW THE NIDAR COMPANY INTRODUCES ITSELF AND WE SIMPLY MUST AGREE.

Established in 1912 and with a history of more than a hundred year, Nidar is the leading supplier of sweets in Norway. With this vividly in mind, it is quite understandable why a brilliant animation film is made to promote Nidar Favoritter (= the favourite chocolates from Nidar put together in a bag). It brings great pleasure to see some familiar little men in the colourful location of a factory making, cutting, decorating and blasting the famous pieces of chocolate. Just like in Santa Clause's Christmas present factory. We can name at random Troika, Stratos and Gullmarsipan. The next big question is, why are the little men so familiar? Well, that is because the same guy who created the figures in Wallace and Gromit made them. Honour and glory to the production company Animasjonsdepartementet and director Martin Engh. The same goes to producer Jakob Thomessen, who managed to complete the production in only ten days, as opposed to the normally scheduled counting twelve. Breaking records, in other words. Post production by Jon Anders Klausen and Hocus Focus with online and colour grading by Haavard Albertsen. Enjoy both film and chocolate.

COMING UP: AN UNBEATABLE COMBINATION. THE NORWEGIAN POP SENSATION MADCON HAS JOINED FORCES WITH THE MOST POPULAR NORWEGIAN CHOCOLATE.

Stratos milk chocolate from Nidar. We took the long history of Nidar, going all the way back to Trondheim in 1912, a little while ago. We will not go back there again. However, we have to repeat the fact that Nidar is Norway’s answer to (Charlie and) the Chocolate Factory. Anyway, what do Madcon and Stratos have in common except their unique popularity? Bubbles - they are bubbling all the way. Madcon's Tshawe and Yosef have been animated for the occasion of promoting that Stratos has been reshaped from a rectangular and flat to a bubbly form. They are buzzing around with wings to their own Stratos music, and the blue Stratos cow is ecstatic, doing his fabulous moves on the dance floor. A real disco show is taking place on a stage with flashing light on a rooftop. Oh yes, Stratos is a bubble of joy and good taste. Fun, fun and more fun from director Rasmus Øyen and the production company Qvisten Animation. Produced by Irene Sødal Dietrichson, post produced by Pia Nyhus and Hocus Focus: Colour grading and online by Bengt Ove Sannes. Sound design by Preben Grieg-Halvorsen. Enjoy a Stratos with delicious chocolate bubbles.

IT IS SUMMER, IT IS GREEN AND IT IS HITTING THE ROAD ON A MOTORBIKE. OH JOY.

This is not only for the youngsters, and that is because health comes from within. From the heart, as a matter of fact, and this is seemingly the message of the latest commercial film from Vita. The butter is for everybody. The active and fit 40+ men playing football in the park and the family on the beach snorkelling away in the blue ocean. Then comes the serious part, with the unpleasant question directed to you and me, whether we are aware that there is far too many of us who are stricken by heart diseases. Women as much as men. To prevent that, there is a simple rule: Learn the difference between good fat and bad fat. Ok, it is a bit simplified, but the commercial explains and illustrates it very well. Vita Hjertego is evidently the solution. The production company Fantefilm is responsible for this feel good film that brings forward an immense longing for the summer. Perhaps not so surprising, taking into account that the crew simply was FORCED to travel far, far away to the southern hemisphere and to Cape Town to find the summer. Poor creatures... Directed by the one and only Roar Uthaug, produced by Hugo Hagemann Føsker, post produced by Ole-Arild Svendsen and Hocus Focus: Edited by Thomas Løvig, online and colour grading by Haavard Albertsen, sound design by Preben Grieg-Halvorsen. We love summer... and good health.

IT IS WHAT WE DO THE BEST AND THEREFORE WHAT WE LOVE THE MOST.

The keyword is SKIING in all its shapes and forms: ski jumping, down hill skiing, slalom skiing, cross-country skiing, long-distance, short-distance, sprinting - the options are innumerable. And, yes, it is the World Championships these days. The championship also brings forward the great necessity to be well equipped, also for all of us glued to the TV-screens: ski wax, ski suits, ski bindings and what have you. The myth and cliché that Norwegians are born with skis on is rather annoying, however fully understandable. In this huge box of references to the world of ski, there is a great comfort in going back to the one happening every person in Norway past a certain minimum age know so well. The moment in time when Brå broke his ski pole. This is cleverly used in the latest commercial films from SPAR to promote certain products and good buys. The re-creation of the nostalgic and heart warming event is directed by Mikkel Ohrvik. Produced by Elisabeth Enstad and the production company Small Film. Post produced by Jon Anders Klausen and Hocus Focus: Edited by Thomas Løvig, colour grading and online by Bengt Ove Sannes. Sound design by Preben Grieg-Halvorsen. No wonder Spar is a proud sponsor of the best ski athletes in Norway.

COMING UP: A NEW, INFORMATIVE AND SPECIFIC COMMERCIAL FROM Q-MEIERIENE. THE DAIRY PRODUCT IN FOCUS IS NOT SO MUCH THE WELL-KNOWN CONTENT OF SOUR CREAM AS THE CONTAINER. AND WHAT AN INNOVATION WE ARE INTRODUCED TO HERE, IN THIRTY SECONDS TIME OR SO.


The keyword is control. We are invited to join a charming, persistent and little bit annoying everyday father on his way from work via the grocery store and then home, to eat dinner with his family. All the way he is talking to the camera and us about the logic of everything around him including the practicality of sour cream in a plastic bottle. It is really fascinating how the common problem of messing oneself up while eating taco is solved in a flash. A huge help to many, many households in Norway from the production company Fantefilm and director Magnus Martens. Produced by Elle-Beth Lønnestad, post produced by Pia Nyhus and the following team from Hocus Focus: Edited by Ove Kenneth Nilsen, online by Bengt Ove Sannes and sound design by Johannes Ringen. We can hardly wait to eat the next taco...