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THE ONLY COMFORT IN STATING THAT THE SUMMER IS ON THE WANE, IS THE ASSURANCE OF THAT THE FALL MEANS THE OPENING OF A NEW TELEVISION SEASON.

Coming up is the promo for KJENDISBARNEVAKTEN (=the celebrity baby-sitter) from the production company Fantefilm. It is quite funny that a company known for its horror movies - like The Cold Prey trilogy - is responsible for promoting childcare. Together with director Thomas Cappelen Malling (also famous for his Norwegian Ninja film in which everything is possible), they do the promotion very well indeed. They capture the tricks and pranks of the little devils perfectly by letting the host Håvard Lilleheie talk calm and sensible about giving children respect. At the same time he is tagged by the children, who are popping up in the colourful background. The always hysterically funny moustache is there, of course, together with the goatee and the round glasses. The simple setting, the giggling children and the serious Lilleheie work perfectly - an excellent promo! TV3 is the new concept owner of this Television series. The first season was broadcasted at NRK last fall, and the first celebrity up for one of his life’s biggest challenges is no less than FrP-politician Per Sandberg - a very interesting choice. I don't know who to feel sorry for, Mr Sandberg or the children Trym, Leona, Tiril and Alexander. Produced by Elle-Beth Lønnestad, post produced by Ole-Arild Svendsen and Hocus Focus: Edited by Ove Kenneth Nilsen, grading and online by Haavard Albertsen. Sound design by Johannes Ringen. Watch this space!

IT IS URBAN AND IT IS YOUNG. IT IS TIME FOR KAOZ - THE NEW GENERATION OF TIMEKEEPERS. WE ARE REFERRING TO THE BRAND KAOZ, THE WATCHES THEY ARE PRODUCING AND A NEW COMMERCIAL CAMPAIGN FROM BRANDTGRUPPEN AS.

The city is the main character of this film, with its grey charm and its graffiti on high-rise block walls. The youngsters are the coolest of the cool skaters, basketball players, street dancers and bikers. The fingernails on the girls' hands are long and coloured, the black leather is thick and the sneakers are all around. With rapid editing and fast, athletic movements, the commercial appear as a contemporary symphony of a global city that could be located anywhere. It is rough, tough and real, and the music gives it a relaxed and balanced mood. Yes, a commercial seldom works better than this: The images, the music and the editing - all for one. We love it and I want that watch on my wrist! From the always excellent director and producer Joon Brandt, together with Hocus Focus and editor Ove Kenneth Nilsen. Colour grading by Haavard Albertsen. Post produced by Pia Nyhus.

THIS IS THE PERFECT TIMING FOR A RESTPLASS COMMERCIAL. IT IS STILL RATHER COLD, IT IS STILL RAINING AND IT IS ALREADY JUNE.

The man in green called Jason, who is telling us about Restplass, the most well-known travel agency in Norway on The Internet, might be our saviour. When the craving for a hot summer is getting irresistible, he can offer us cheap, remaining plane tickets, trips to the big cities and adventures to the Mediterranean countries. And it does not stop here, because you can also book hotels, cars and the more exclusive cruises, that can make your imagination run wild. Lucky for us, there is also a competition going on, where we can win free plane tickets. Restplass.no is by now the largest provider and mediator of trips on the Net in our home country. The company is owned by Reisegiganten (=The giant of travelling). The production company is Small Film and the director is Mikkel Ohrvik. Produced by Rut Solli and post produced by Jon Anders Klausen and the following team from Hocus Focus: Henrik Berge (editing), Bengt Ove Sannes (colour grading and online) and Preben Grieg-Halvorsen (sound design). It is still time to book your fantasy holiday at www.restplass.no hurry, hurry!

THE PRODUCTION COMPANY MOTION BLUR AND DIRECTOR STEN HELLEVIG IS TAKING US TO A LITTLE SUMMER CONCERT. IN COOPERATION WITH STABBURET, THE SUPPLIER OF THE JUICE GØY, WE ARE INTRODUCED TO OTHER WAYS OF USING GØY THAN DRINKING IT.

A girl is playing the world famous piece "Für Elise" by Ludwig van Beethoven from 1810 on glasses filled with juice, which is a little event in itself. However, the atmosphere of the long outdoor table, the warmth and the colours of summer are unbeatable. A huge, happy family, bridging generation gaps and eating delicious food - yes, it might bring forward images of an Italian Mafioso movie, but this is in the much nicer context of Norwegian saft (=juice). There is, I will imagine, no surprise that a product with such a name as GØY (=fun) is especially targeted at children. However, without any artificial sweeteners and coming up with four different tastes, it is a drink as good as it gets even if you are a grown up. Here is the slogan: You don't get more GØY than what you provide yourself (it sounds better in Norwegian!). Produced by Ola Narum Berg, post produced by Pia Nyhus and Hocus Focus. Edited by Ove Kenneth Nilsen, online and grading by Bengt Ove Sannes. Sound design by Preben Grieg-Halvorsen. The summer is here.

COMING UP: A TOTALLY AND UTTERLY CHARMING ADVERTISING CAMPAIGN FROM EINAR FILM & FORTELLINGER AND DIRECTOR JENS LIEN.

We are crying for summer and warmth, and these little stories of sweet nostalgia are some of the reasons why. A happy, cute boy - wonderfully dirty in his face - is in a hurry on his much too large bike. He is heading for the local shop, with two bags of empties on the handles. Time after time, he brings out ice cream from Diplom-Is: The well-known classical "oldie" Sandwich and the newcomer Lollipop Spinn. However, the boy with an amazingly big heart is not capable of eating the ice cream himself. The crying girl with a bleeding scratch and the moaning dog both come first. These commercials definitely push the right buttons, and we can reveal that it all has a happy ending. Produced by Guri Neby, post produced by Pia Nyhus and Hocus Focus: Ove Kenneth Nilsen (editing), Haavard Albertsen (colour grading), Bengt Ove Sannes (online) and Johannes Ringen (sound design). It would not be a big surprise if Diplom-Is managed to increase their Norwegian market share of more than 50 percent over the summer of 2012. Much thanks to wonderful commercial films, of course. See more of the ice-cream selection at http://www.diplom-is.no