THE LATEST CAMPAIGN FROM TANGRYSTAN IS ALL ABOUT THE LOCAL AUTHORITIES OF OSLO POINTING A FINGER AT ITS INHABITANTS AND SAYING – PULL YOURSELVES TOGETHER, PEOPLE!
The reason for this adult education-like message includes a green bag and the sorting of recycleable leftovers, which obviously isn’t good enough. The film communicates loud and clear. However what we love about it is the fabulous panoramic view of Oslo city including Barcode and Plaza Hotel, accompanied by an excellent constructed and fictional watertank. This for the purpose of exemplifying the scale of waste they are talking about – and it works both visually and textually. The film is directed by Andrea Eckerbom and produced for Internet. The campaign also includes large outdoor boards, with the intention of reaching and reminding even more citizens of Oslo.
Post-production by Hocus Focus with editor Henrik Berge, Mathias Theissen was VFX supervisor on the set, colour grading and VFX by Haavard Albertsen. Sound design by Preben Grieg-Halvorsen.