THE TELECOMMUNICATION COMPANY NETCOM HAS JOINED FORCES WITH TELIO SONERA. SUCH A MAJOR CHANGE DEMANDS A NEW PROFILE AND PURPLE IS THE NEW “IT”-COLOUR. HOWEVER, NETCOM IS KEEPING SOME OF ITS ORIGINAL IDENTITY, STATED WITH THE SLOGAN; ONCE A CHALLENGER – ALWAYS A CHALLENGER.
The film is shot in Budapest and according to producer Beate Tangre, the city is a perfect location for a production like this. We might add that to rent an entire fun fair in Scandinavia probably would have cost a fortune and blown the production budget out of proportions. The film is lovely shot by Anders Flatland on our favourite Arri Alexa. The visual expression is taken further with a modern but retro colour grading by Haavard Albertsen, Hocus Focus. The grading emphasise Netcom’s new profile colour perfectly and the humour is also in place as Thomas Løvig has edited the project. On top of all that is some authentic fun fair techno-music created by Johannes Ringen. And there you have it: The new Netcom film. The production company is Paradox and the director is Trond Fausa Aurvåg. Post produced by Henriette Carlsen and Hocus Focus.