STANDART HAS PRODUCED THE LATEST CAMPAIGN FROM IKEA, INCLUDING THREE FINE FILMS DIRECTED BY JOHAN PERJUS. THE SIGNS OF FALL ARE SNEAKING UP ON US AND IT IS TIME TO PREPARE FOR SPENDING MORE TIME INDOORS.
For many of us, that means a trip to IKEA. The products recommended are the Vallentuna sofas with flexible sitting arrangements AND a hiding place for your guilty-pleasures such as chips. A classical chair called Norraryd, which make your family happy because everybody is comfortable sitting longer at the dinner table. Additionally, the chairs are robust enough to survive dirty clothes and fingers. Last but not least, the Knotten desk you do not have to sit down to use. More space for the children to play and more using the legs for you. Thank you IKEA!
Produced by Miriam Eeg Pedersen, post-produced by Hocus Focus with Henrik Berge (editor), Haavard Albertsen (colour grading and online) and Preben Grieg-Halvorsen (sound design). Graphic animation by Steamheads.