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A REAL FISH SOUP WITH A CAPITAL R TAKES TIME TO MAKE. THIS YOU MUST KNOW. THAT IS WHY ONE OF NORWAY’S LARGEST PROVIDER OF FOOD – STABBURET, FOUNDED IN 1943 – HAS MADE SURE THAT ALL OF US ALL-TOO-BUSY PEOPLE ALSO CAN ENJOY FISH SOUP.

By doing all the work for us, of course: Cutting the vegetables, cutting the fish and pouring the wine. The stroke of genius is to freeze and dry it, for so to split the good stuff in a double bag. One for the fluid and the other for the rest of the ingredient. And there you have it, an excellent fish soup. It is only for you to pick it up in the store and it is ready to be cooked with a little milk. The production company Fredrik Fiction has produced this tasty commercial, directed by Stig Svendsen. Post production by Ole-Arild Svendsen and Hocus Focus: Edited by Thomas Løvig, colour graded by Haavard Albertsen and VFX by Bengt Ove Sannes. Sound design by Johannes Ringen. Enjoy!